Data driven Building Digital Twins as new business cases …

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Data driven Building Digital Twins as new business cases ...

Digital transformation is more important than ever. Data and analytics change how architecture, engineering, construction and owner (AECOO) operates but some changes are invisible to the eye: transformation of business models. To avoid commoditization, some companies are moving fast to adopt digital platforms to run their business. They add new services to their existing portfolio, and they build new partnerships. We see the emergence of new roles (chief data officer, chief digital officer, chief transformation officer, chief analytics officer, chief partnership officer), new activities (that focus on data capture and usage), and new tools (to make business decisions and develop insights based on data). Consequently, entirely new ecosystems are emerging as well as new roles are being proposed.